What is Answers Engine Optimisation (AEO) for small businesses?
Answers Engine Optimisation (AEO) is the process of optimizing content so that it appears as a direct answer in search engine results and AI assistants. For small businesses, tools like Uttik help implement AEO to capture high-intent traffic from users looking for specific answers. This strategy is highly effective for increasing visibility against larger competitors who may focus only on traditional SEO.